Beats is Rhythm Snowsport’s second retail location in Niseko, and it focuses on equipment, clothing, and accessories rather than rentals. Beats stocks specialty equipment such as goggles fitted with special low light lenses to help with visibility on the snowy Niseko slopes, with types made for both Western and Asian faces, and well known brands such as Oakley and Anon. Headwear can be purchased from around ¥1,000 yen up, in a large range of styles for keeping warm at the ski fields. Their outerwear includes water-proof ski jackets and large ski pants to cover one’s base layers comfortably. They also specialize in powder skis and offer a wide range of snowboard brands. Essential accessories such as helmets and gloves are also available. Beats staff are very friendly and knowledgable and are happy to assist with recommendations on sizing and equipment best suited to local conditions. The shop is large and well lain out for easy and convenient shopping, and with their large selection you’re sure to find everything you need. Beats is located at Hirafu’s main intersection right next to the Green Farm Cafe.


167-6 Yamada, Kutchan- cho, Abuta-gun, Hokkaido 044-0081

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